CANON MEDICAL SYSTEMS SUPPORTS GLOBAL SPORTS ORGANISATIONS & LEADING CLINICIANS TO SHAPE THE FUTURE OF SPORTS MEDICINE AT ISOKINETIC CONFERENCE

Pioneering cardiac screening vehicle & innovations in MSK, cardiology and orthopaedics push boundaries of sports diagnostic imaging at Wembley Stadium

The global sports medicine community recently converged on Wembley Stadium in London, the home of English football, to further its knowledge on football medicine and sports science during the 28th Isokinetic Medical Group Conference. Under the event title ‘Football Medicine Meets The Universe of Sport’, hundreds of delegates from global sporting organisations joined clinical luminaries and industry innovators, including Canon Medical, to share best practice and developments in a bid to improve elite athletic performance and health. In time, the learnings and innovations will also cascade into wider healthcare to improve outcomes for wider patient populations.

The conference programme included the sharing of knowledge from all sports including football, basketball, rugby, running, cricket and skiing and provided workshop sessions plus the latest clinical research findings about sports health, injury prevention, treatment and rehabilitation.


Canon Medical’s experts delivered hands-on practical sessions using diagnostic ultrasound for foot and ankle, and hip and thigh examinations; workshops on ‘emergence and post treatment development pathways for MRI knee’; demonstrations of the first ever cardiac screening mobile vehicle; and symposia on ‘recent developments in sports imaging and the impact in player management’.

The Canon Medical sports imaging symposia featured presentations from clinical experts and studies. These included ‘Cardiac monitoring to optimise athletic performance – innovative concept or a stretch too far?’ by Dr Guido Pieles, NIHR Academic Clinical Lecturer in Paediatric Cardiology at the Bristol Heart Institute and Bristol Congenital Heart Centre in UK; ‘Current concepts on imaging of Intraarticular hip injuries’ by Dr Luis Cerezal, Chief Radiologist at Clínica Coloma in Spain; and ‘Decision making in sports medicine’ by Dr Lluís Til, First team Physician at FC Barcelona, Spain.

“Understanding how the body works under sporting pressure and identifying wear and tear before it becomes an injury is incredibly important in sports medicine, to help teams gain competitive advantage and protect the value of sports investments,” states Candy Wasserman, Global Head of Advertising & Promotions at Canon Medical Systems Corporation. “We have been able to share our knowledge on how innovative imaging systems can pre-empt conditions, assist with treatment planning, and guide rehabilitation or training programmes.”

For over 25 years, Canon Medical has been developing equipment and applications for MSK, Cardiology and sports medicine. Since 2012, Canon Medical has been the ‘Official Medical Systems Partner’ of Manchester United Football Club, which includes a state-of-the-art imaging centre at the Old Trafford UK training ground. Other premier football partnerships include FC Barcelona and Real Madrid C.F. Many imaging systems are also used at a local and national level in wider sporting organisations such as tennis, basketball, rugby and cycling.

Photo caption: Dr Luis Cerezal Chief Radiologist at Clínica Coloma delivered a presentation at Isokinetic Medical Group Conference 2019.